Competitive Webmastering Blog
Thus begins a blog about competing on the web. Innovating, researching, analyzing, and most importantly ACTING to achieve specific goals using the Internet as a playground, webtools as instruments, and language as navigation. It’s the world’s greatest word game. You can play like you play charades (acting out), or scrabble (careful crafting), or monopoly (cunning trading) but no matter how you choose to play, you will find yourself competing with everyone else. Ultimate Fighting has nothing over SEO and competitive webmastering.
October 28th, 2006 at 5:54 pm
[…] In a single word, knowledge. John Andrews’ competitive webmastering philosophy sums it up best. Researching and analyzing all aspects of this art called Search Engine Optimization is what sets apart the good SEOs from the great SEOs. There are so many brilliant people in our industry that just blow me away with their knowledge (Rand, Todd, Greg, Michael, etc…). I am a very competitive person, and the idea that someone knows more than I about my passion and chosen profession leaves me sleepless at night. I am not saying I know everything there is to know or that I ever will, but that doesn’t mean I’m going to stop trying. […]
December 6th, 2006 at 4:11 pm
[…] In the world of competitive webmastering, logic becomes a huge factor in your search marketing (amongst other factors too of course). The only medium you have to provoke action after a user has entered, is your landing page. When you focus on perfection, it’s more likely you’ll mess something up, at which point you lose (if you don’t fix it before launching it). If you focus on making it simple and logical, you’re more likely to win (easier for you, easier for your customer), I mean, who really reads the entire page full of copy? For the most part, not many. You get 1 shot with every 1 customer, if you lose them you’re competition will probably take them. Stop being perfect and start making sense! […]
January 12th, 2007 at 5:03 pm
[…] I may be projecting a bit far ahead here, but even with such an excellent industry catalog of tactics and techniques, I suppose there will still be an item or two that eludes a static assignment of risk as pertains to Google’s SERP-busting sledgehammer of Justice. Perhaps something that changes, or an item which isn’t easily labeled outside of its context. It could happen. So for those who really need to work with those edge circumstances, we can simply lump them together into a category called competitive webmastering. Topical Tags:public relations SEO […]
March 4th, 2007 at 9:40 pm
[…] I also hate the word ”webmaster” or I would have completely aligned myself with the John Andrews’ “competitive webmaster” coining. ”Webmaster” sounds like “jumpmaster”, “quartermaster”, ”postmaster”, and a bunch of other archane military/government gigs for very structured people. I mean, that sounds like a job (or “yob”, if you are from San Diego). […]
December 11th, 2007 at 2:25 pm
[…] Competitive Webmastering. That comes as back office efficiency, strategic cleverness, mad tactical skillz, incredible stamina, unbridled aggressiveness, or any number of other forms. Read my lips: just because you can’t keep up doesn’t make it Black Hat, ok? […]
January 2nd, 2008 at 4:22 pm
[…] John Andrews […]
June 21st, 2008 at 12:46 pm
[…] seek search traffic, buy links, and forge alliances with like-minded website network operators: competitive webmastering. But that concept is not always palatable to people. There are plenty of pie-in-the-sky web […]
August 6th, 2008 at 6:39 pm
[…] From John Andrews, competitive webmaster extraordinaire, a tip that might be useful to those looking to avoid the competition telling how […]