John Andrews is a Competitive Webmaster and Search Engine Optimization Consultant in Seattle, Washington. This is John Andrews blog on issues of interest to the SEO community and competitive webmasters. Want to know more?  Competitive Web & SEO

2-2-2 Every Day

It started as an exercise in personal improvement. One of those Entrepreneur things.  A Basic Plan of Action. A way to get it done.

One time it was about getting out of a career rut:  Every day 2 calls, 2 letters, and 2 questions. Two calls to old contacts to get in touch and see what other opportunity might be out there; two cover letters with a resume sent, and two calls to senior contacts to ask industry questions that would show I am involved and working hard in the right areas. A way to get it done. 2-2-2.

Another time it was about SEO empire building. Every day 2 back links, 2 articles, and 2 forum posts. Back link building is no fun so two a day was aggressive. Two articles took a good part of the work day, and 2 forum posts got the word out while breaking up the labor. The day wasn’t done until 2-2-2 was done.

Today it’s personal improvement. 2 miles, 2 hours, and 2 compliments.  That’s 2 miles of exercise, 2 hours dedicated to innovative side projects (SEO research stuff), and 2 compliments delivered to those in my life I tend to take for granted. 2-2-2. It makes the goal-oriented day a success.

2-2-2 seems to work for me. How about you? Do you start your day with 3 marbles in the right pocket, and transfer one marble to the left pocket every time you deliver an elevator pitch on a new acquaintance?  Is there some other motivational metric you use, or maybe you have a 2-2-2 idea of your own? 


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One Response to “2-2-2 Every Day”

  1. Dillinger Says:

    Well I recently started something very similar because I wanted to try Joe´s Goals (
    I am trying to make 1 blog post,1 link,think of 1 new niche. I run 4 active blogs so it´s hard sometimes but I´ve managed to keep it up for around 3 weeks now.