Comments on: It’s the client! Get the Search Guy on the phone… http://www.johnon.com/297/seo-transparency.html I think there's an opinion on that subject lying around here somewhere.... Thu, 20 Jun 2013 08:05:09 +0000 http://wordpress.org/?v=2.0.7 by: Kirby http://www.johnon.com/297/seo-transparency.html#comment-21763 Sat, 12 May 2007 05:19:25 +0000 http://www.johnon.com/297/seo-transparency.html#comment-21763 I was approached by an agency this week to handle their out sourced SEO. At the meeting, when I asked them how they handled this very issue with the client, all I got was a blank stare, followed by "Well of course we don't tell the client about you." It was a short meeting... I was approached by an agency this week to handle their out sourced SEO. At the meeting, when I asked them how they handled this very issue with the client, all I got was a blank stare, followed by “Well of course we don’t tell the client about you.” It was a short meeting…

]]> by: IncrediBILL http://www.johnon.com/297/seo-transparency.html#comment-18785 Sat, 28 Apr 2007 02:35:59 +0000 http://www.johnon.com/297/seo-transparency.html#comment-18785 I have both outsourced all sorts of technical expertise over the years and have been the outsourced consultant on projects and transparency has never been an issue. As long as all parties are aware of the ground rules, and your agreements prohibit both the client and the consultant from going direct with each other, or any other employee of your firm for that matter, for a period of 12 months at the end of the project, you should be protected. I would be more concerned about a client finding out you're using a consultant later and thinking they were misled, or ripped off, so being upfront and transparent is my recommendation. I have both outsourced all sorts of technical expertise over the years and have been the outsourced consultant on projects and transparency has never been an issue.

As long as all parties are aware of the ground rules, and your agreements prohibit both the client and the consultant from going direct with each other, or any other employee of your firm for that matter, for a period of 12 months at the end of the project, you should be protected.

I would be more concerned about a client finding out you’re using a consultant later and thinking they were misled, or ripped off, so being upfront and transparent is my recommendation.

]]> by: Matthew Brown http://www.johnon.com/297/seo-transparency.html#comment-18621 Fri, 27 Apr 2007 20:08:07 +0000 http://www.johnon.com/297/seo-transparency.html#comment-18621 Even better, I don't hesitate to call *another* search guy, even though I'm the search guy in-house. And I'm upfront about who it is and why I want a second opinion or just may not know. And of course I do the same for others who want my take on a situation. If you're not harnessing the collective intelligence of your contacts in the community, you may not be doing the best job. I agree it's that agency model where you have to look like the expert to earn your fees that causes this situation. Even better, I don’t hesitate to call *another* search guy, even though I’m the search guy in-house. And I’m upfront about who it is and why I want a second opinion or just may not know. And of course I do the same for others who want my take on a situation.

If you’re not harnessing the collective intelligence of your contacts in the community, you may not be doing the best job. I agree it’s that agency model where you have to look like the expert to earn your fees that causes this situation.

]]>