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Do The Right Thing

Anna Quindlen was quoted “I hate to write, but I love having written“. It reflects what many of us feel.
Some other areas of competitive webmastering that fit Quindlen’s quip about writing:

I hate to code, but I love to see my code run.

I hate to blog, but I love having blogged.

I hate to go out on a limb with an opinion, but I love having been right.

I hate to optimize, but I love to rank.

So many have said before that the time to publish content on that unused domain name is yesterday, the time to stop thinking and start doing is today, and the first thing you need to think about is “why are you thinking when you should be doing”. The truth is, you simply have to do something in order to achieve success. It doesn’t matter what you do, so the first order of business is to just do something. Chances are good that if you do it, you will learn sooner rather than later if it was worth doing. If it was not, there is still time to do something else.

Is that all it takes to be successful? Just doing something? Yes. If you do it, you will have done it, and you therefore will have succeeded at your task.
Now if you had intended to make money or get backlinks or make the Digg front page or rank #1 in a SERP, but didn’t, did you fail?

No. You still succeeded at what you set out to do. But you probably set out to do the wrong thing. So now do the right thing. You know what it is. You may not like doing it, but it’s the thing you need to do. So do it. I guarantee you, after you do it, you’ll love having done it.