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Matt Cutts Works Too Hard

This post should be required reading for anyone in search marketing. Matt Cutts goes all out and works a long night of comment feedback, with plenty of details, providing insights into the Google approach to the paid links issue. Cameo appearances (in true form) by Michael Gray and ThatDougGuy, but pay attention to how hard Matt is working here. A classic example of why it is essential that search marketers read carefully, and keep asking the good questions.

A great entry into PubCon for all involved. It would be nice to see ThatDougGuy here as well. We’re not all BlackHat Spammers Doug. And even if we were, keep your enemies close, right?

Related: Google’s Official statement


  1. joe p wrote:

    Do you remember the mini-flap about the Google Health Insurance Blog?
    Matt had to back off from the original spin on that one, and in this one he uses a hot button to issue his point.

    I love the comments – like the tired sounding “So what do you recommend Matt? what is the answer that you are pushing for with all these posts?”

    great post!

    Thursday, December 6, 2007 at 10:28 am | Permalink
  2. SisterSledge wrote:

    Oh man…ThatDougGuy??? Obviously you don’t know what you’re asking for…or just maybe you do?

    Wednesday, December 12, 2007 at 3:48 pm | Permalink