John Andrews is a Competitive Webmaster and Search Engine Optimization Consultant in Seattle, Washington. This is John Andrews blog on issues of interest to the SEO community and competitive webmasters. Want to know more?

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Hyping Compete.com

By my casual observance Compete.com is getting hyped is SEO/SEM world this quarter. I would never suggest they were “paying” for coverage, as that is against the Google guidelines (ahem) but it sure does look like someone is orchestrating a campaign. I remember whan Markus was citing them back in the day, and I got curious, so I took a look at what Compete says about this blog.

Firs thing I notice is wow… something happened in July 07 that drastically increased my traffic! I have no idea what it was, but according to compete I went from sub-1,000 visitors to > 35,000 visitors in a month’s time (and stayed there).

I suppose it was my stellar presentation at Domain Roundtable? No, that was August. Maybe it was my impromptu atendance of SMX Seattle in June, where I didn’t speak, quietly haggled with the show director over being denied a lunch pass (twice), and stood in the back of the now famous “Gray Wolf bashed Matt Cutts” session next to Natasha Robinson, whom I didn’t know at the time? I had no idea that sort of behavior would increase my site traffic 35 fold, but I definitely plan on doing it again first chance I get.

I also notice Compete says this has been a bad month for me. I’m going down… seriously. 32.8% off for the month already. Ouch. I suppose I had better start posting more Christina Dolce Nude posts.

But looking further, I see a reason why even I (sans payment) might hype Compete.com. Look at this “ranking” graph. It shows “the top one million websites in the U.S. based on the number of People the domain attracts each month” accordng to compete.com’s methods:

Now THAT’s impressive. Netcraft is tracking over 150 million web sites right now, and my little blog is in the top 68,000 of *all* websites on the Internet. Geesh. The pen is mightier. I should raise my advertising rates, for sure.

Too bad Alexa doesn’t show the same behavior. Neither do my traffic logs. But I’l take the Compete.com data if you don’t mind.

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5 Responses to “Hyping Compete.com”

  1. Patrick Altoft Says:

    It usually gets my traffic to within 10% which is pretty good.

  2. Marios Alexandrou Says:

    Sorry John! Compete must be counting my constant refreshing of your web site so I can see the latest post. I thought the Compete toolbar would be smarter than that…

  3. Jamma Says:

    I initially thought people were getting paid too, but now I wonder if it’s more about behind the scenes deals. What I’m watching now is who is emerging as being a “compete.com chatterbox”. Same with Mahalo. Interesting chatter going on from interesting folks (applies to both pro and con discussion).

  4. Todd Mintz Says:

    I just checked http://www.sempdx.org and http://www.semportland.com and both spiked traffic exactily at the same time as johnon.com…maybe it’s an SEO thing.

  5. aaron wall Says:

    If you look, a lot of the SEO sites went up around that time. I think they might have started buying a lot more data in June / July or started getting data from new sources. I compare their top keywords and keyword profiles to a number of my site and the current data seems pretty accurate on those, though I think the data may be biased toward Google search more than some of the other search engines.