John Andrews is a Competitive Webmaster and Search Engine Optimization Consultant in Seattle, Washington. This is John Andrews blog on issues of interest to the SEO community and competitive webmasters. Want to know more?  Competitive Web & SEO

Silverstripe CMS SEO

Silverstripe is an open-source CMS from a company in New Zealand, built with PHP on a LAMP stack. It is built upon something they call the “Sapphire MVC framework”, an object oriented PHP framework that does not exist outside of the Silverstripe CMS implementation.Silverstripe is released under the terms of the BSD open source software license.

SEO for Silverstripe CMS is not a mature area yet… most of what you find on the web for “silverstripe SEO” is marketing talk about how SEO friendly Silverstripe is out-of-the-box. That’s a good thing, for sure, but we need some real solid SEO information about Silverstripe, too.

I’ll be reviewing and modifying Silverstripe for SEO purposes, and examining the CMS and underlying framework for SEO aspects here.

  • URL structure/IA issues
  • duplicate content issues
  • URL hierarchy & “flatness”
  • technical SEO aspects
  • meta management and server integration
  • suitability for SEO projects (including user interface aspects)
  • other


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