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Category Archives: Competition

It’s all about competition. It really is.

SEO Security, Threat Intelligence, and Competition

I was reading about a security course over at Black Hat when it dawned on me… this is just like SEO. The US Special Operations Forces pioneered a methodology called F3EAD, which enabled amongst other things the ability to take out insurgent and terrorist networks. Acronyms aside… F3EAD sure sounds cool. And “taking out” insurgents […]

It’s OK to be Late

It must be a slow news month, because I’ve been seeing a disproportionate number of people whining in public about other people being late to their meetings & appointments. Mostly these are people I do not respect: social media gurus, self-help experts, “authors” of pop business books, professional speakers, venture capitalists, placed startup CEOs and […]

What is SEO Link Building?

At first it seems pretty obvious what “link building” is… it is the practice of building back links to your site. But in the SEO marketplace, it is NOT clear today what “link building” is. What, exactly are you getting when you hire and pay a link builder? What are reasonable expectations for paid link […]