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Category Archives: Competition

It’s all about competition. It really is.

Google’s Brand Arrogance & Typo Domains Revisited

I can count on one hand the number of SEO consultants I have met who understand Google’s perspective on brands. That’s not a good sign for those of you hiring SEO consultants. And, given Google’s recent public statements about brands, it’s also not good for the majority of the SEO industry still trying to optimize […]

How Much Does LinkedIn Pay You?

They don’t pay me anything, and so I don’t participate. How much do they pay you? I’m willing to accept discussions of how much value you get from LinkedIn, if that is what you prefer. I have little expectation that anyone can highlight much real value, although I am sure there will be a handful […]

Competitive Web Publishing

I’m always thinking about web and Internet from a competitive perspective, because that’s really what we are doing when we optimize, seek search traffic, buy links, and forge alliances with like-minded website network operators: competitive webmastering. But that concept is not always palatable to people. There are plenty of pie-in-the-sky web publishers (and SEOs and […]