John Andrews is a Competitive Webmaster and Search Engine Optimization Consultant in Seattle, Washington. This is John Andrews blog on issues of interest to the SEO community and competitive webmasters. Want to know more?

johnon.com  Competitive Webmastering & SEO
November 6th, 2006 by john andrews

johnon.com banished from the Google kingdom

Well, it looks like this blog has been dropped from the Google index. Why would that be? Well, like the rest of the world, I will never know because that is how the GreatGoogle does things.

Poof. Gone. No Google traffic for this blog. Paging Matt Cutts…. any wisdom on this one? Seems pretty innoccuous as a Wordpress install (except for yesterday’s post which suggested Google should be embarassed…was that it?) I wonder what say TheGreatGoogle?

If you want to search for John Andrews in Seattle, you will find me in Yahoo! but not Google. If you want to find my SEO Secret page, you’ll find it in Yahoo! but not in Google. Looking for John Andrews SEO? Try Yahoo!, because Yahoo! knows how to find stuff.

Update: A Google representative has replied in the comments (Matt Cutts). It’s not clear, but it seems that Google doesn’t like me discussing some of the oberved weaknesses in Google’s algorithm or Wordpress’ use of post slugs. I’m trying to get that clarified since this is a total ban and not just a ranking issue; a very serious thing.

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October 11th, 2006 by john andrews

Free SEO Tips

So none of the SEOs out there are publishing real SEO tips anymore? Well, here’s a small one to keep in mind that can make you a wee bit more competitive while maintaining a decent level of decorum in the keyword spamming department. I call it “Search box suggestion keyword spam” and it is dripping with plausible deniability so Matt shouldn’t have any issue with it.

Got a search box on your site? Okay, chances are it’s top right or at least close to the top of the page. It has alt text, of course (right?). It has a little button logo or click spot, which is of course properly named with a keywordy label, and of course keywordy alt text, right?

Well, does it also have a line of “example” keywords to show your visitors how to use it? Is that example readable text? Is it keyword rich? Why not? For one example, click here.

Note to self: check the backlinks to www.johnon.com in a few days and see if anyone out there appreciates free SEO tips.

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September 10th, 2006 by john andrews

Google bans site after unsavory cartoon portrayal of Matt Cutts

A Google engineer created an algorithm which banned an SEO website after the site published a cartoon lampooning Matt Cutts, one of Google’s highest-profile “engineers”. The site, known as SEO Idiot and run by “paul”, previously an AdSense publisher, and previously in good standing, featured a cartoon depiction of Google personality Matt Cutts as well as the site logo: a jeuvenile bad-boy apparently relieving his bladder while baring his “plumber’s crack” and smirking at the camera. The Matt Cutts depiction was labeled Matt, and was clearly identifiable as the same ultra-high-profile Google Quality representative Mr. Cutts. Within days of the publishing of that cartoon (the first SEO cartoon ever produced by SEO Idiot), Paul’s AdSense account was banned.

Matt Cutts

This is not the first time that the Google algorithm has been “adjusted”. It is also not the first time a site that depicts Google unfavorably has experienced the darker side of what some SEO’s are calling “manic-depressive Google”.

“You’re in one day, rewarded like the King’s favorite tax collector, and the next day you’re banished from the kingdom”, said one SEO who asked not to be identified for what he called “obvious reasons”.

On the right is what appears to be a favorable portrayal of Mr. Cutts as a mild-mannered alter-ego of a Spam Fighting Super Hero, which appears on the web site along with the other cartoon portrayals. Click on the image to read the rest of the comic strip lampooning Mr. Cutts and his crusade against those that Google considers to be “in violation of the Google Terms of Service”.

Perhaps most telling is the timing of the ban: before almost anyone in the SEO community knew the SEO Idiot web site existed, the devastating financial blow was delivered. Swift justice? Restribution? We don’t even know the real cause. Was it the depiction of Matt’s chronic 5 o’clock shadow? Perhaps the attribution of “link juice” to Matt’s comic strip character? Is this another case of Google as the cruel Mistress, turning her back on a former lover? Whatever it was, we can be sure of the message. Don’t mess with the Google.
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Recent Posts: ★ Google’s Brand Arrogance & Typo Domains Revisited ★ It seems EVERYONE is stuffing your local Flash storage… ★ Reputation Management Domains : SEO Online Reputation Web sites ★ Live Blogging T.R.A.F.F.I.C. East, New York ★ Canon 5DMkII debuts with 1080p pro video ★ New York Times trashes AOL Brand ★ Hacking the Nike+ iPod sensor interface ★ Google’s Figured Out Better Ways to Know About You ★ Breeding Bad Domain Names ★ Google Chrome Bait ‘n Switch? ★ Google Chrome and Your Privacy ★ I’m Going to Work for Google ★ What is Google Hiding? 403 Forbidden: “your query looks similar to automated requests” ★ The Platform is Not the Message, Mark Cuban. ★ Automated Rank Checking: Thanks for Helping, Google ★ Consequences of a Baaad Domain Name ★ Pubcon 6 Concurrent Sessions: You Miss 83% ★ Geek Alert: Gotta Love this Industry ★ Another Security Breech - CLEAR ★ What is “Social Media Optimization” ? ★ No Guts, No Donuts ★ YouTube AudioSpam: Our World Gets Uglier ★ Overpaying for the Privilege of Handing Over the Keys to the Kingdom ★ Twitter Following List Deleted - Ground Hog Day? ★ Where’s Bill Slawski when you Need Him? 

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